Reach
Banner on story pages
A neat block below the story text and in the catalog. No pop-ups, no autoplay sound.
206K page views a month
Media kit 2026 · for brands and agencies
Ertegiler.kz is the largest Kazakh-language platform of children's fairy tales. Every month 54,000 visitors come to read and listen to tales, take quizzes and pick a name for their baby.
Yandex Metrica · last 30 days
54,2K
unique visitors a month
Audience
They don't come for news — they come for calm time with their child, and they trust what they see next to a fairy tale.
Quizzes, coloring pages, word games and proverbs — learning together with the child.
Bedtime and audio tales — the main family ritual of the day.
Choosing a name, a personalized book as a gift, getting ready for school.
Yandex Metrica, September 8 — October 7, 2026. Gender and age are based on visits where Metrica could determine them.
Ad formats
We pick the format for your goal: reach, awareness or sales. All materials are made in Kazakh and Russian.
A neat block below the story text and in the catalog. No pop-ups, no autoplay sound.
206K page views a month
A useful piece for parents with your product inside. We write it ourselves, with SEO — it keeps working for years.
Kazakh and Russian
A new tale featuring your brand's hero or values, with illustrations. It stays in the library forever.
Kazakh + Russian, illustrations included
A short brand mention by the narrator at the start of an audio tale — heard by the whole family.
Bedtime tales · "Listen" section
Quizzes, coloring pages, baby names or games "supported by" your brand. Prizes for participants are possible.
Quizzes · coloring · baby names
Access to the tale library for apps, schools and EdTech. Long-term projects with children's brands.
240+ tales in three languages
What it looks like
Your brand is heard at the warmest moment of the day.
A native card, clearly labeled as a partner.
The child plays, the parent sees your brand.
Packages
Need a different mix? We'll build a custom media plan for your budget.
To try the platform
from 75,000 ₸ for 2 weeks
Reach + trust for a month
from 170,000 ₸ per month
A brand families remember
from 425,000 ₸ for 3 months
Our rules
No gambling, alcohol, loans or 18+ content.
We check every banner and text before launch.
No pop-ups, no autoplay sound — the story always comes first.
Ads address adults, not children.
Questions and answers
Ertegiler.kz is the largest Kazakh-language platform of children's fairy tales. Over 30 days (September 8 — October 7, 2026) it had 54.2K unique visitors, 73.2K visits and 206K page views according to Yandex Metrica. 85% of visits come from Kazakhstan; the largest cities are Almaty (30%), Astana (15%) and Shymkent (12%).
Mostly moms and dads who read and listen to fairy tales with their children. 72% of visitors with a known gender are women, 44% are aged 25–44. 80% of visits are on smartphones, and the average visit lasts 3 minutes 33 seconds.
A banner on story pages, a native blog article, a branded illustrated fairy tale, a brand mention in an audio tale, section sponsorship (quizzes, coloring pages, baby names) and access to the tale library via API. All materials are made in Kazakh and Russian.
There are three packages — Start, Partner and Season sponsor — plus custom media plans. Start is from 75,000 ₸ for 2 weeks, Partner from 170,000 ₸ per month, Season sponsor from 425,000 ₸ for 3 months. The exact price depends on your goal: send a request and we'll send a media plan within 24 hours.
We don't run gambling, alcohol, loans or 18+ content. Every creative is moderated, there are no pop-ups or autoplay sound, and ads address parents, not children.
Usually within a week: request, media plan in 24 hours, materials and launch. After the campaign we send a report with impressions and clicks. Write to business.ertegiler@gmail.com.
How to start
Tell us about your product and goal.
We suggest formats, timing and price.
We prepare materials, launch and send you the numbers.